Did you know that your About page is one of the most important things on your website? Imagine you’ve just landed on a new website and you quite like the look of it. Chances are, you’re going to look for some information to find out what it’s all about.

Have You Really Put Enough Thought into Your 'About' Page? | KerryJohnson.co.uk

Hello, About page. This is your chance to make a brilliant first impression.

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As a network marketer, I’m going to go ahead and assume that your goal is to grow your business. Blogging regularly can benefit your business in many ways, in particular bringing traffic to your website and establishing you as an expert. But what should you be blogging about?

As a Network Marketer, What Should I Blog About?

To grow your business, you need to be focusing on two things: retailing your products and introducing new business partners to the opportunity.

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How long do you spend writing blog posts, thinking up ideas for social media posts, or crafting video scripts?
Fact is, many entrepreneurs (particularly those who work primarily online) waste a lot of time on distractions that could be avoided. How many times have you logged in to Facebook, to write a quick post, only to end up scrolling aimlessly before realising that half an hour has passed and your post is still non-existent?

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So… you want to write a blog post series? A series can be a great way to keep your visitors coming back for more, but how can you create all the content required? A quick article just won’t cut it. It’s time to get down to business and get your thinking cap on.

Brainstorming for a Blog Post Series

Just like with any other post, your starting point should be a single topic.

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Not only is interlinking crucial for on-site navigation, it can also contribute greatly to your on-page SEO (search engine optimisation). Internal links help to keep your site indexed, although they should be strategically placed and you should try to only interlink related articles.

Why You Should Interlink Your Blog Posts (And How to do it Right)

There are a couple of things you should consider before you start to interlink your articles. #1, are your articles related? (Meaning, do they share a common theme or topic?) #2,

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First things first, what exactly is a media kit and why do you need one?

A media kit is a document that outlines the main facts and statistics about your blog. It is a key tool used when working with brands. The kit is presented to brands that you are interested in collaborating with, allowing them to see all the information about your blog, at a glance.

How to Create a Media Kit for Your Blog

Your media kit will typically include social media statistics,

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