How a Strong Mission Statement Can Guide Your Business

Do you have a mission statement? You probably have a plan for your business: reach a certain retail volume, build a team of however many people, but have you looked beyond the plan of what you’re ‘supposed’ to be doing? A mission statement is more than just words; it should be the guide that directs […]

YOU are Your Brand: Why Your Business is all About You

Developing a business is not an easy task and, without a strong personal brand, it is even harder. Without it, how can you expect to stand out from everyone else? Personal branding is about much more than a name and a logo. It is how other people view you. What do they say about you […]